Drawing on your understanding of the market, customers and product development, you ensure that we acquire and develop the right products, and market them successfully.
Your key responsibilities:
- Responsible for sales velocity, price quality and sales performance across our projects
- Assessing land and development opportunities from a market, product and sales perspective, starting as early as the acquisition process
- Bringing the sales and customer perspective into product development, particularly regarding target groups, unit sizes, floor plans, fittings, unit mix and marketing concepts
- Responsible for the market-appropriate positioning and pricing strategy of our projects
- Ongoing analysis of market, competitor and sales data to optimise product and sales decisions
- Managing and developing external sales partners, including target-setting, performance monitoring and corrective action
- Building and maintaining strong relationships with sales partners and real estate brokers
- Ensuring complete, high-quality and sales-ready marketing materials
- Structuring and managing the marketing and sales process in close coordination with internal teams, legal advisers and notaries
- Ensuring the continuous saleability of all units across every sales channel
